Voice of the Customer: How Retail & Consumer Brands Scale Operations With Instacart Business

In the Voice of the Customer series, we sit down with real Instacart Business users to understand what they do and how the Instacart Business platform supports their ordering needs.

At Instacart Business, we deliver the supplies your business needs at the moment you need them. Whether you’re coordinating beverage programs across dozens of retail locations or managing the unpredictable demands of creative production, we provide the solutions that scale with your business.

Today, we're hearing from two consumer companies that have transformed their operations with Instacart Business. Meet Marc Sater, Regional Director at Suitsupply, a global menswear brand with locations across the U.S. and Canada, and Derrich Mosley, Workplace & Employee Experience Manager at Our Place, a fast-growing cookware and lifestyle brand based in Los Angeles. See how these industry leaders are using our platform to streamline both in-store hospitality and creative production needs.

Decentralized Purchasing: Instacart Business for Multi-Location Retail

In retail, consistency across locations is everything. When you're managing hospitality for dozens of stores while expanding rapidly, you need a platform that can scale seamlessly, while providing total visibility into spending. This challenge led Sater to explore Instacart Business.

Suitsupply had previously relied on different delivery platforms for its in-store hospitality needs, but Sater needed something better. With 40+ locations and big expansion plans — including 15 new stores opening across the U.S. and Canada — managing beverage orders for each store individually was becoming an operational challenge.

With Instacart Business, the Suitsupply team unlocked:

• Order tracking across all store purchases
• Invoicing to centralize payment and maximize visibility across all of our store locations
• Streamlined user interface that provides granular insights into what each location orders
• Scalable platform that provides consistent selection nationwide and in Canada

Learn how to set up order approvals and access centralized visibility by visiting the Instacart Help Center.

Managing decentralized purchasing is just one challenge we solve for. Our Place faces an entirely different set of demands that Instacart Business adapts to.

Selection & Speed: Instacart Business for every department’s needs

For innovative companies, speed and flexibility can make or break a project. When you're juggling brand collaborations, celebrity partnerships, and product testing while maintaining fully stocked creative workspaces, delivery delays aren’t just inconvenient — they can halt production entirely. That’s when Our Place discovered the power of Instacart Business.

Our Place creates premium cookware with a mission centered around bringing people together around the table. To live this mission, they maintain fully stocked kitchens where team members can prepare complete meals at any time. 

But as the company grew from a three-bedroom house to a 10,000-square-foot headquarters, Mosley faced mounting challenges: coordinating supply runs across multiple departments, preventing duplicate orders when team members used personal accounts, and juggling routine grocery restocking alongside emergency requests like "200 pounds of ice in the next hour" for brand events.

Instacart Business revolutionized Our Place operations through:

• Mutli-seat account set up, which allows multiple departments to order independently while maintaining oversight
• Delivery in as fast as one hour for urgent production needs like last-minute equipment or ingredients
• Centralized dashboard preventing duplicate orders and ensuring budget accountability
• Reliable delivery from 1,800+ retail banners supporting both routine restocking and emergency requests

Our Place's teams now confidently handle celebrity collaborations and brand partnerships alike, knowing that Instacart Business will deliver whatever they need to keep creativity flowing.

Drive Your Business Forward With Instacart Business

From Suitsupply’s need for centralized payment and visibility to Our Place’s dynamic creative production demands, Instacart Business adapts to support your unique growth challenges.

Our customers love:

• Delivery in as fast as one hour from 1,800+ retail brands nationwide
• Centralized visibility across your team with multiple user accounts
• One-click bulk receipt exporting for streamlined expense reporting
• Tax-exempt purchasing where eligible
• Flexible scheduling for routine needs and last-minute requests
• Payment flexibility with business invoicing and 30-day net terms*

*Payment terms subject to application and approval

Get started by creating your free Instacart Business account today!