Make This Mother’s Day Effortless with FoodStorm-Powered Catering

Mother’s Day is one of the biggest holidays for fresh food and floral — and customers are looking for thoughtful, convenient ways to show they care. Whether it’s brunch with the family, a heat-and-serve dinner, or a beautifully arranged bouquet, grocers have a unique opportunity to be part of the celebration.
That’s where FoodStorm, Instacart’s order management system (OMS), comes in. Built specifically for fresh departments, FoodStorm helps retailers streamline catering and floral operations during high-volume moments like Mother’s Day. With end-to-end tools for online ordering, in-store prep, and pickup management, grocers can stay organized and deliver seamless experiences — for both customers and staff. Whether it’s a full spread brunch, chocolate-covered strawberries, or a custom bouquet, FoodStorm powers the moments that help make Mother’s Day truly special.
Here are some of the retailers offering Mother’s Day catering via FoodStorm:

West Coast
- Draeger's Market – Bay Area, CA
- Brunch-ready baked goods, spring desserts, and floral arrangements.
- Gelson’s Markets – Greater Los Angeles, CA 📅Order by May 9 – pickup May 9–11.
- Gourmet entrées, signature desserts, and fresh floral options.
Midwest
- Braker’s Market – Eureka, IL 📅 Order by May 3 – pickup May 9–10.
- Family-style meal kits and seasonal dessert selections.
- Straub’s Fine Grocers – St. Louis, MO
- Classic brunch dishes, sweets, and floral arrangements.
- Village Market – Grosse Pointe, MI
- Brunch platters with pastries, fruit, and fresh juice.
East Coast
- Cardona’s Market – Albany, NY
- Complete brunch packages with sweet and savory options.
- Stew Leonard’s – NY, NJ & CT
- Customizable meals and treats.
- Uncle Giuseppe’s Marketplace – NY & NJ
- Brunch bundles and floral gifts for every kind of celebration.
- Salpino – Long Island, NY
- Italian-style dinners and dessert pairings.
Florida
- Joseph’s Classic Market – FL 📅 Order by May 10
- Gourmet dinners, bakery desserts, and floral arrangements.
Multi-Region
- The Fresh Market – East Coast, Midwest, and Florida 📅 Order by May 9 at 2pm – pickup May 8–11.
- Dinner meals, ready-to-heat brunch and signature "Love U, Mom" bouquet.
With FoodStorm, retailers are equipped to manage every order with speed and precision — ensuring a smooth, successful Mother’s Day for all. Orders are easy to place, kitchens stay organized, and customers leave happy. For customers, this means their personalized meals and floral arrangements are prepared with care and ready on time — making it easier to pull off a heartfelt, stress-free celebration for Mom.
If you're looking to streamline your fresh food and floral operations year-round, FoodStorm can help. From holiday peaks to everyday catering, our platform grows with your business.
👉 Interested in learning more? Click the button below to submit a Retailer Inquiry form.
Rob Hill
Author
Rob Hill joined Instacart as General Manager, Order Ahead in August 2021 as part of the FoodStorm acquisition and leads the cross functional teams enabling order ahead retailer solutions as part of Instacart’s Connected Stores strategy. As the CEO of FoodStorm, Rob led the strategic direction and global growth of the business and is particularly passionate about driving business impact through technology. Rob has extensive experience leading SaaS businesses worldwide, having led multiple startup’s global scale up’s across North America, EMEA and Asia Pacific in industries spanning retail, hospitality, supply chain and education. Rob is a graduate of Swinburne University of Technology’s Bachelor of Information Technology scholarship program, and an alumni of Harvard Business School. He lives in Melbourne, Australia with his wife and two young children.



